Coke Returns to Real Thing.
No more bubbles, no more drop shadows, no more extraneous detail; Coca-Cola has just unveiled a redesign of it's famous can that heralds a major change in direction.
Turner Duckworth's redesigned Coca-cola can (right can) is a return to a simpler, cleaner style. All the illustrative details of the previous design (left can) have been stripped away, leaving only trademarked elements.
